Reebok Marks 30 Years of ‘Clueless’ with Capsule Sneaker Collection
Sportswear giant Reebok has joined forces with Paramount Consumer Products to launch a special sneaker collection celebrating the 30th anniversary of the iconic teen comedy film Clueless. The ‘Reebok x Clueless’ collaboration pays homage to the movie’s unforgettable style moments, with designs inspired by the characters’ signature fashion statements.
The capsule reimagines two of Reebok’s classic silhouettes – the ‘Campio Extra’ platform sneaker and the ‘Club C 85’. The Campio Extra features bold yellow-and-black plaid with pink accents and leopard-print sock liners, while the Club C 85 comes with customizable laces, charm accessories, a pearl lace-lock, and a playful pink pom-pom nodding to Cher’s fluffy pen. Each design captures the film’s mix of confidence, fun, and flair.
“Clueless is as influential today as it was in 1995,” said Carmen Hardaway, director of Reebok Classics footwear. “These designs are all about confidence, fun, and making a statement, just like Cher and her crew.” The ‘Reebok x Clueless’ collection will launch globally on August 29 via Reebok.com and select retailers.
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