October 14, 2026
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Former H&M Executives Launch New Fashion Brand 11 Studios in Stockholm

Swedish fashion professionals Caroline Gunterberg and Johan Avedal have launched 11 Studios, a new Stockholm-based fashion brand that unveiled its debut collection on June 11. Gunterberg brings nearly 12 years of experience from H&M, where she held several leadership positions including Head of H&M Studios, while Avedal previously served as a creative director at Continue Reading