October 14, 2026
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Salt Life to Debut First Fragrance Collection Through Revlon Partnership

Iconix has signed a global licensing agreement with Revlon to develop and launch the first-ever fragrance collection for Salt Life, marking the lifestyle brand’s entry into the beauty segment. Under the long-term deal, Revlon will manage the development, production, and worldwide distribution of the Salt Life fragrance portfolio, with the debut collection expected to Continue Reading
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New Balance Named Official Partner of New England Patriots in Long-Term Deal

New Balance has been announced as the official and exclusive athletic footwear and apparel partner of the New England Patriots, alongside its home venue, Gillette Stadium. The long-term agreement underscores a shared commitment to performance, innovation, and community engagement, with the collaboration set to extend across team operations, facilities, and grassroots Continue Reading
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Malaika Arora Launches Accessories Brand ‘Maejoy’ with Myntra and Exceed Entertainment

Bollywood celebrity Malaika Arora has partnered with Myntra Jabong India Private Limited and Exceed Entertainment to launch a new premium lifestyle and accessories brand titled Maejoy. The label debuts with a curated collection of more than 250 styles, featuring a wide range of fashion accessories designed to combine luxury aesthetics with everyday accessibility. Described Continue Reading
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Cartier Partners with Drest to Launch Clash de Cartier Collection in Mobile Styling Game

Luxury jewellery brand Cartier has partnered with fashion styling mobile game Drest to introduce its latest Clash de Cartier collection, marking the platform’s expansion into fine jewellery. The collaboration invites players to discover and style the collection’s rings, earrings, bracelets and necklaces through a guided narrative and editorial styling challenges within the Continue Reading
Fashion Featured Latest News

Reflo Launches £2.5 Million Crowdfunding Campaign with Backing from Harry Kane

Sustainable sportswear brand Reflo has launched a £2.5 million crowdfunding campaign, inviting the public to become business partners alongside its part-owner and England men’s football captain Harry Kane. The campaign is being hosted on the Crowdcube platform and is expected to be among the leading fundraising initiatives promoted to the platform’s subscriber base this Continue Reading