AI-Generated Influencer Takes Social Media by Storm: Threatening Traditional Models
In a groundbreaking turn of events, the emergence of an AI-generated influencer named Aitana Lopez has rattled the traditional dynamics of the digital sphere. Crafted by the innovative minds at The Clueless agency, Aitana, a 25-year-old virtual persona sporting pink hair, has swiftly amassed a staggering 122,000 followers on Instagram. However, it’s not just her follower count that’s turning heads – it’s her ability to secure brand deals and interactions, even from celebrities who remain oblivious to her artificial identity.
The Clueless agency’s brainchild, Aitana, isn’t just a mere avatar but a lucrative entity generating substantial income. With the capability to rake in up to 10,000 euros monthly, this virtual influencer embodies a shift in the paradigm of digital marketing. Ruben Cruz, the mastermind behind Aitana, highlighted the agency’s motivation to diminish reliance on human influencers prone to ego clashes or unreliable behavior, a factor often jeopardizing projects.
Aitana’s success has not only disrupted conventional advertising but also sparked the creation of a sister AI model named Maia, suggesting a potential trend in the industry. The meticulous orchestration of Aitana’s virtual life, including her activities, locations, and photo uploads, transpires not through conventional photoshoots but through a fusion of AI technology and design principles implemented via Photoshop.
As this AI-generated influencer continues to gain traction, concerns about the future landscape of employment intensify. Elon Musk’s forewarnings about AI rendering jobs obsolete resonate as virtual personas like Aitana and Maia secure their foothold in the influencer marketing domain, signaling a transformative shift in the digital realm.
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